by Larry Eder
So, for the first time, Fifteen Key Sports Marketing Moments in 2011, as Runblogrun sees them, in sports marketing. In our mind, here are the fifteen moments (actually started with ten, but too many to miss, so, went to fifteen), that have contributed or taken away from the sport, so lets get ready for the discussions!
BOTHELL, Wash. - The fastest runners in the country will compete against one another on the fastest track in the nation on the fastest day of the year. Leading running company Brooks Sports has announced that it will bring the speediest high school runners to Seattle for the second Brooks PR Invitational.
COLORADO SPRINGS, Colo. - (December 15, 2011) - Running USA has announced that nine-time Olympic champion Carl Lewis will be part of the Running Rocks Youth Assembly featuring Kevin Carroll and sponsored by HERSHEY'S Track & Field Games on Monday, January 16th during Running USA 2012: The Industry Conference at the Hyatt Regency Houston.
MYRTLE BEACH, S.C. - Twelve young athletes were crowned as Junior Olympic Champions after advancing through the association and regional levels to compete at the 2011 USATF National Junior Olympic Cross Country Championships at Whispering Pines Golf Course in Myrtle Beach, S.C. on Saturday, December 10.
MYRTLE BEACH, S.C. - More than 2,400 young athletes who have advanced through association and regional championships will meet this Saturday, December 10, at the 2011 USATF National Junior Olympic Cross Country Championships at Whispering Pines Golf Course in Myrtle Beach, S.C.
Luck won't save you. Neither will pasta dinners, war paint, triple-knotted laces or pre-race huddles. The only thing that will save you in cross country is the unbreakable determination to run harder, for longer, than everyone else.
The ASBA, founded in 1965, is a non-profit association focused on professionalizing the process of developing, designing and building sports facilities. Their Technical Meetings, which I have attended since 1991, are one of my favorite convention and trade shows each and every year. These folks build the sports sanctuaries across the country.
North Central senior Futsum Zeinasellassie won the Nike Cross Nationals on Saturday in Portland, Ore., running a time of 15 minutes, 3 seconds to break the 5,000-meter course record by seven seconds.
The Nike Cross Nationals is comprised of 8 Regional Qualifying meets and the National Finals in Portland. Following in the tradition of European cross country meets, the Nationals event will again feature a multiple loop race course with man-made obstacles built on the inside of the horse race track at Portland Meadows in Oregon.
New York, USA - Former World 100m record holder Asafa Powell will make his New York indoor track debut at the 2012 U.S. Open Track & Field on 28 January at Madison Square Garden, the first of the six-meeting 2012 IAAF Indoor Permit Meeting series.
INDIANAPOLIS - Ajeé Wilson (Neptune, N.J.) has been named the 2011 Youth Athlete of the Year by USA Track & Field’s Youth Committee. Wilson will be honored on Saturday, December 3, at the Jesse Owens Awards and Hall of Fame Induction Ceremony in St. Louis, Mo.
by Larry Eder
The Nike Border Clash 13 had the best weather that I have recalled in the past decade. The 4,387 meters that the best 40 boys and girls from Washington and Oregon traversed was pretty good footing for this time in November. It is a deceptively tough course. However, there are few times in the past 13 years when runners have been this close! In fact the first three boys were within a second!
by Larry Eder
The Nike Border Clash started back in November 1999, when, at the time, two Nike employees, Josh Rowe and John Truax, convinced some Nike executives that a race pitting the top high school boys and girls from Washington and Oregon made sense. The race was to determine who had the best cross country runners? Oregon or Washington.
ARLINGTON, Va. - (November 14, 2011) - The Road Runners Club of America (RRCA), the oldest and largest distance running organization in the United States, has announced the 2011 Kids Run the Nation grant recipients. Twenty-eight programs throughout the U.S. that collectively serve 30,000 youth will receive a total of $20,000 in grants, an increase compared to the $15,000 granted in 2010.
INDIANAPOLIS, IN (November 17, 2011) — After 32 years as a print publication, the National High School Sports Record Book has officially moved online and can be accessed on the National Federation of State High School Associations (NFHS) Web site at www.nfhs.org/recordbook.
NCAA.com will webcast each of the NCAA Cross Country Championships this weekend for free. Links to the actual webcast will likely be posted on NCAA.com a few hours before start time.
The 8th annual NXN will be held this year on Saturday, December 3, 2011 in Portland, OR. This premier year-end cross country meet showcases the best runners and teams across America as they come together at Portland Meadows racetrack for the 5,000-meter cross country challenge.
INDIANAPOLIS - Reigning Olympic decathlon champion Bryan Clay has been named the 2011 Visa Humanitarian of the Year by USA Track & Field. Clay will be honored on Saturday, December 3, at the Jesse Owens Awards and Hall of Fame Induction Ceremony in St. Louis, Mo.
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