Mikal Peveto, Director of running, adidas North America: the RBR Interview, on adizero Rush, adidas focus on light/faster, by La
by Larry Eder
Mikal Peveto, aka Peev, is a lifer in this industry. In his second life at adidas, Peev gave us some time on the new adizero Rush. He also spoke about adidas heritage and where adidas is going. A good read....
INDIANAPOLIS - The USA Track & Field Foundation successfully launched the inaugural Run With US! (RWUS!) program on Wednesday, February 8, 2012 at the John Muir Middle School in Los Angeles, CA, Foundation Executive Director Tom Jackovic and Chairman Bob Greifeld announced today.
ST. LOUIS – Sara Hall (Flagstaff, Ariz.) and Bobby Mack (Raleigh, N.C.) each used late charges to outrun the competition as each won their first career USA Cross Country titles Saturday at Forest Park in St. Louis.
QUANTICO, Va. - (Feb. 8, 2012) - Five hundred students of Lynbrook Elementary in Fairfax, Virginia gathered on Wednesday, Feb. 8 to receive the Healthy School Award from the Marine Corps Marathon (MCM) and its partner Sodexo. The award assembly was held at 1:45pm in the school gym located at 5801 Backlick Road in Springfield.
INDIANAPOLIS - The USA Track & Field Foundation has presented Elite Athlete Development Grants to twenty athletes, Foundation Executive Director Tom Jackovic and Chairman Bob Greifeld announced today.
INDIANAPOLIS - (February 2, 2012) - The USA Track & Field Foundation has announced the launching of "Run With US!" (RWUS!). A program to take place for kids during and after school, RWUS! combines fitness and goal setting to promote self-esteem and will be directed by Olympic athletes as teachers, mentors and role models.
INDIANAPOLIS – University of Arkansas freshman Gunnar Nixon has been named USA Track & Field’s Athlete of the Week after setting a world junior record in the indoor heptathlon over the weekend at the Razorback Invitational in Fayetteville, Ark., and reached an NCAA automatic-qualifying mark.
by Larry Eder
So, this started as the beginning of Elliott Denman's piece on the U.S. Open, then I decided to rewrite and try and be more inclusive. I saw some good things at the US Open, and liked that Budweiser came in as a sponsor at end. I will be at NB, USA Indoor, World Indoor, and a few other events (Brooks PR invitational), writing about our sport and observing. Here are my observations so far, and my invitation for others to write about the sport that we all love, and want to see flourish.
NEW YORK, January 30, 2012 - The Armory Foundation has announced a multi-year agreement with YouTube Sports to air its track & field season. The highlight will be a live HD production of the 2012 Millrose Games at the Armory beginning at 4 p.m. February 11, 2012 and ending with the famous Wanamaker Mile sponsored by the New York Road Runners at 10 p.m.
Some of the top high school talent in the New York metropolitan area and beyond will take to the track for four events at Saturday’s U.S. Open. USA Track & Field on Wednesday announced the fields that will compete in the girls’ mile, boys’ mile, CHSAA girls’ 4x400m relay and CHSAA boys’ 4x800m relay.
The real opening of the Indoor season for many, is the NB Indoor Games, held at the NYC Armory, January 21. Some tremendous performances, lead by some fun indoor miles and Edward Cheserek, the 2011 FootLocker champion, running a fine 4:02.21 mile.
INDIANAPOLIS – A host of USATF’s Indoor Visa Championship Series for the past 10 years, Fayetteville, Arkansas, will host the USA Track & Field Classic February 11 as part of the nationally televised series, USA Track & Field announced Tuesday.
INDIANAPOLIS - Shalane Flanagan has been named USA Track & Field’s Athlete of the Week after winning the women’s U.S. Olympic Team Trials - Marathon Saturday, Jan. 14 in a new Olympic Trials record time in Houston.
by Larry Eder
The New Balance Indoor Grand Prix has announced two more athletes: Galen Rupp & David Oliver.
HOUSTON - Two of the fastest races in Olympic Marathon Trials history took place on the same day Saturday in Houston as the six men and women who will represent Team USA in London earned their way on the squad.
It is USA Track & Field’s great pleasure to welcome you to the 2012 U.S. Olympic Team Trials – Marathon, hosted by the Houston Marathon Committee. For the first time ever, this country’s finest men and women marathoners will run in the same city, on the same day, to compete for a total of six Olympic Team spots on Team USA.With this historic gathering of our nation’s most talented runners, Saturday’s race is sure to be one of the best ever run on U.S. soil.
Courtesy of USATF
Caroline White will be competing in the Marathon Olympic Trials this Saturday, vying for one of the three spots on the Olympic team. She will be racing amongst the nation’s fastest runners, although her journey to becoming a nationally competitive athlete is unprecedented. White’s experiences as a jumpmaster, triathlete, and pilot allowed her to develop into the runner she is today.
Courtesy of USATF
A total of 12 relay teams from the Catholic High School Athletic Association (CHSAA) punched their ticket Thursday for the U.S. Open Track & Field after advancing through the association qualifier held at Manhattan College in Riverdale, N.Y.
by Larry Eder
So, for the first time, Fifteen Key Sports Marketing Moments in 2011, as Runblogrun sees them, in sports marketing. In our mind, here are the fifteen moments (actually started with ten, but too many to miss, so, went to fifteen), that have contributed or taken away from the sport, so lets get ready for the discussions!
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